G/O Media | Product Designer, 2020
Publisher of A/V Club, The Onion, Gizmodo, Jezebel, The Root, Jalopnik, Kotaku, and Deadspin. Was brought on to redesign the email newsletters and to create a new product, Alerts, which sends users an auto-generated email with content based on their preferred tags and keywords.
The Catskill Farms | UX Architect, 2020
Restructured a Design/Build firm’s large portfolio website. Created a new sitemap, wireframed templates, and collaborated with Webflow Developer/Designer to launch a new website within six weeks.
The Daily Meal | Founding Designer, 2011
Conceptualized, designed, and launched a new online media outlet based on food. Brought on early in the process, before editorial and branding decisions were established. Oversaw the design of the product through launch.
Forbes Autos | Principal Designer, 2007
Designed and launched Forbes Autos, a luxury car media website from Forbes.com. Collaborated with editorial, business, and engineering teams to create innovative car research and online shopping tools.
Proposed Website Restructure
Auto Industry Woes Six months after ForbesAutos.com was launched, we faced a daunting challenge. This was a tumultuous period for the auto industry, marked by financial turmoil and government bailouts. With car advertising budgets severely slashed, our fledgling website had to navigate this hostile landscape. During that time, auto industry advertising budgets were divided into […]
